{"id":12041,"date":"2016-04-19T20:58:59","date_gmt":"2016-04-20T00:58:59","guid":{"rendered":"https:\/\/www.bullhorn.com\/au\/?p=12041"},"modified":"2019-03-02T09:12:15","modified_gmt":"2019-03-01T22:12:15","slug":"software-adoption-automation","status":"publish","type":"post","link":"https:\/\/www.bullhorn.com\/au\/blog\/software-adoption-automation\/","title":{"rendered":"Improve Software Adoption by Doing Less, Not More | Adoption through Automation"},"content":{"rendered":"<h2><span style=\"font-size: 14pt\">Struggling with software adoption? &#8211; It might be time to get automated!<\/span><\/h2>\n<hr \/>\n<p><span style=\"font-weight: 400\"><br \/>\nFinding the right <a href=\"https:\/\/www.bullhorn.com\/au\/products\/applicant-tracking-system\/\" target=\"_blank\">recruitment software<\/a> is a priority for any recruitment manager looking to improve internal processes. Agencies that successfully implement the right systems report real productivity improvements and, ultimately, higher consultant output. Despite this, most analysts estimate that new software adoption will only reach 50% in the first year after implementation. <\/span><span style=\"font-weight: 400\"><br \/>\n<\/span><span style=\"font-weight: 400\"><br \/>\n<\/span><span style=\"font-weight: 400\">Lack of adoption, in fact, is the biggest reason why most recruitment software projects fail altogether. As a recruitment manager, a failed implementation project is not only financially crippling, but can also stifle the productivity of every business unit within the agency. Ensuring that your shiny new recruitment software is used effectively starts with understanding <\/span><i><span style=\"font-weight: 400\">how and where<\/span><\/i><span style=\"font-weight: 400\"> your consultants work. <\/span><span style=\"font-weight: 400\"><br \/>\n<\/span><span style=\"font-weight: 400\"><a href=\"http:\/\/www.socius1.com\/email-integration-is-key-to-crm-adoption\/\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" width=\"174\" height=\"176\" class=\"size-full wp-image-12045 alignright\" src=\"https:\/\/www.bullhorn.com\/au\/wp-content\/uploads\/sites\/3\/2016\/04\/ATS-email-integration_03-1.png\" alt=\"ATS-email-integration_03\" \/><br \/>\nIndependent research<\/a> has shown that email integration is the most important factor influencing software adoption.&nbsp;Modern recruiters spend their day between their email and their applicant tracking system, yet we haven\u2019t seen real <a href=\"https:\/\/www.bullhorn.com\/au\/industry\/recruitment\/\" target=\"_blank\">innovation<\/a> in this area until very recently. Recruiters know that their email communications lead to bookings, but when time is of the essence, tracking workflow can become an afterthought. From a recruitment manager\u2019s perspective, workflow that isn\u2019t tracked may as well have not happened at all.<\/span><span style=\"font-weight: 400\"><br \/>\n<\/span><span style=\"font-weight: 400\"><br \/>\n<\/span><span style=\"font-weight: 400\">Some recruitment software vendors allow users to complete simple applicant tracking actions within an email client window, but basic functionality is often not enough to ensure adoption. Recruiters may still have to switch between applicant tracking software and email clients for more click-intensive tasks. These wasted minutes can add up over time, creating both lost efficiency and frustration. <\/span><span style=\"font-weight: 400\"><br \/>\n<\/span><span style=\"font-weight: 400\"><br \/>\n<\/span><span style=\"font-weight: 400\">However, with the introduction of Bullhorn Pulse, email-to-ATS integration has seen unprecedented innovation. This <\/span><a href=\"https:\/\/www.bullhorn.com\/news-and-press\/press-releases\/crm-provider-bullhorn-granted-patent-for-sales-acceleration-technology\/\" target=\"_blank\"><span style=\"font-weight: 400\">patented technology<\/span><\/a><span style=\"font-weight: 400\"> now allows Bullhorn the ability to <\/span><b>automatically<\/b><span style=\"font-weight: 400\"> merge these two workflows. Pulse tracks all inbound and outbound email communications and presents the data within Bullhorn ATS. The data can then be used to save time and provide real, usable insights, ensuring that consultants have a compelling reason to work within the ATS.<\/span><span style=\"font-weight: 400\"><br \/>\n<\/span><span style=\"font-weight: 400\"><br \/>\n<img loading=\"lazy\" decoding=\"async\" width=\"605\" height=\"349\" class=\"size-full wp-image-12042 aligncenter\" src=\"https:\/\/www.bullhorn.com\/au\/wp-content\/uploads\/sites\/3\/2016\/04\/Pulse_Screen.png\" alt=\"Pulse_Screen\" \/><br \/>\n<\/span><span style=\"font-weight: 400\"><br \/>\n<\/span><span style=\"font-weight: 400\">Another big part of encouraging adoption is developing a \u201c<\/span><a href=\"https:\/\/www.bullhorn.com\/au\/blog\/2016\/03\/3-easy-ways-improve-recruitment-software-adoption-data-integrity\/\" target=\"_blank\"><span style=\"font-weight: 400\">culture of accountability<\/span><\/a><span style=\"font-weight: 400\">\u201d<\/span> <span style=\"font-weight: 400\">within your organisation. Managers who have access to granular insights into both email and ATS workflows have a significantly improved capacity to keep their consultants accountable across both platforms. Bullhorn Pulse gives users the ability to set alerts for trigger words such as \u201cmove forward\u201d or \u201cfrustrating\u201d to ensure that nothing is missed.&nbsp;<\/span><span style=\"font-weight: 400\"><br \/>\n<\/span><span style=\"font-weight: 400\"><br \/>\n<\/span><span style=\"font-weight: 400\">From a vendor\u2019s perspective, the ultimate solution to greater adoption is building smarter, automated, and <\/span><i><span style=\"font-weight: 400\">humanised <\/span><\/i><span style=\"font-weight: 400\">recruitment software. This means creating automated tools that require no time investment from consultants, but still provide real, usable insights. Consultants who know that their recruitment software is a source of truth are not only more likely to use it, but are also more likely to respect the integrity of the system.<\/span><span style=\"font-weight: 400\"><br \/>\n<\/span><span style=\"font-weight: 400\"><br \/>\n<\/span><\/p>\n<hr \/>\n<p><span style=\"font-weight: 400\"><br \/>\n<\/span><em><span style=\"font-weight: 400\">Interested in learning more? <strong><a href=\"https:\/\/www.bullhorn.com\/au\/demo\/?LS=Website&amp;LSD=Blog_AU_16_04_19\" target=\"_blank\">Request a demonstration<\/a><\/strong> of Bullhorn and discover the benefits of recruitment software built for humans.<\/span><\/em><span style=\"font-weight: 400\"><br \/>\n<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Struggling with software adoption? &#8211; It might be time to get automated! Finding the right recruitment software is a priority for any recruitment manager looking to improve internal processes. Agencies that successfully implement the right systems report real productivity improvements and, ultimately, higher consultant output. Despite this, most analysts estimate that new software adoption will [&hellip;]<\/p>\n","protected":false},"author":49,"featured_media":12043,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"footnotes":""},"categories":[5,556],"tags":[380,297,227,381,79,91,382],"class_list":["post-12041","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bullhorn-news","category-tips-tricks-and-how-tos","tag-adoption","tag-ats","tag-crm","tag-implementation","tag-recruitment","tag-software","tag-training"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Improve Software Adoption by Doing Less, Not More | Adoption through Automation - Bullhorn AU<\/title>\n<meta name=\"description\" content=\"Struggling with software adoption? The solution is intelligent integration and automation!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bullhorn.com\/au\/blog\/software-adoption-automation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Improve Software Adoption by Doing Less, Not More | Adoption through Automation - Bullhorn AU\" \/>\n<meta property=\"og:description\" content=\"Struggling with software adoption? The solution is intelligent integration and automation!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.bullhorn.com\/au\/blog\/software-adoption-automation\/\" \/>\n<meta property=\"og:site_name\" content=\"Bullhorn AU\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Bullhorn\/\" \/>\n<meta property=\"article:published_time\" content=\"2016-04-20T00:58:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-03-01T22:12:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.bullhorn.com\/au\/wp-content\/uploads\/sites\/3\/2016\/04\/Stocksy_txp057b41d49xZ000_OrigiTeam-Meetingnal_682364.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1400\" \/>\n\t<meta property=\"og:image:height\" content=\"645\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Zane Bacic\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Zane Bacic\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.bullhorn.com\/au\/blog\/software-adoption-automation\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.bullhorn.com\/au\/blog\/software-adoption-automation\/\"},\"author\":{\"name\":\"Zane Bacic\",\"@id\":\"https:\/\/www.bullhorn.com\/au\/#\/schema\/person\/eee653391249cb80b294022058200851\"},\"headline\":\"Improve Software Adoption by Doing Less, Not More | Adoption through Automation\",\"datePublished\":\"2016-04-20T00:58:59+00:00\",\"dateModified\":\"2019-03-01T22:12:15+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.bullhorn.com\/au\/blog\/software-adoption-automation\/\"},\"wordCount\":498,\"publisher\":{\"@id\":\"https:\/\/www.bullhorn.com\/au\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.bullhorn.com\/au\/blog\/software-adoption-automation\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.bullhorn.com\/au\/wp-content\/uploads\/sites\/3\/2016\/04\/Stocksy_txp057b41d49xZ000_OrigiTeam-Meetingnal_682364.jpg\",\"keywords\":[\"Adoption\",\"ATS\",\"CRM\",\"Implementation\",\"Recruitment\",\"software\",\"training\"],\"articleSection\":[\"Bullhorn News\",\"Tips, Tricks, and How-Tos\"],\"inLanguage\":\"en-AU\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.bullhorn.com\/au\/blog\/software-adoption-automation\/\",\"url\":\"https:\/\/www.bullhorn.com\/au\/blog\/software-adoption-automation\/\",\"name\":\"Improve Software Adoption by Doing Less, Not More | Adoption through Automation - Bullhorn AU\",\"isPartOf\":{\"@id\":\"https:\/\/www.bullhorn.com\/au\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.bullhorn.com\/au\/blog\/software-adoption-automation\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.bullhorn.com\/au\/blog\/software-adoption-automation\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.bullhorn.com\/au\/wp-content\/uploads\/sites\/3\/2016\/04\/Stocksy_txp057b41d49xZ000_OrigiTeam-Meetingnal_682364.jpg\",\"datePublished\":\"2016-04-20T00:58:59+00:00\",\"dateModified\":\"2019-03-01T22:12:15+00:00\",\"description\":\"Struggling with software adoption? 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