{"id":15696,"date":"2017-06-22T02:44:47","date_gmt":"2017-06-21T16:44:47","guid":{"rendered":"https:\/\/www.bullhorn.com\/au\/?p=15696"},"modified":"2019-03-02T08:49:18","modified_gmt":"2019-03-01T21:49:18","slug":"4-reporting-considerations-may-overlooked-2","status":"publish","type":"post","link":"https:\/\/www.bullhorn.com\/au\/blog\/4-reporting-considerations-may-overlooked-2\/","title":{"rendered":"4 Reporting Considerations You May Have Overlooked"},"content":{"rendered":"<p>Reports are essential for understanding your business and discovering ways you can improve, but it&#8217;s also easy to take them for granted. For many recruitment professionals, reports are a &#8220;set it and forget it&#8221; affair. Your business is constantly evolving and it&#8217;s likely that your reporting needs have evolved too. When was the last time you audited the regular reports you run? Assess your reports with fresh eyes and ensure that it addresses these commonly overlooked reporting considerations.<\/p>\n<h3><b>Goal\/Purpose<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">How often do you actually consider the reasons you run the reports you choose to run? For many recruitment professionals, the answer is, \u201cBecause we\u2019ve always done it that way.\u201d\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your reports should be serving a purpose. If you don&#8217;t know why you&#8217;re running a report, you can&#8217;t possibly optimise it to be more efficient. Determine the purpose of your reports, and then ensure that your reports are actually accomplishing that goal. Do you tracks candidates placed on a monthly basis because it makes sense to do so, or because it\u2019s the default setting in your reporting solution? Is there a metric you don\u2019t track that you should be tracking? Do you regularly collect data that you never use?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">One fundamental question to consider before you build any report: Are you building reports to tell a story about what happened or are you looking to gain insights about what decisions to make next?<\/span><\/p>\n<h3><b>Audience<br \/>\n<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Is this report for yourself? An employee you manage? A boss? A company-wide presentation? \u00a0To ensure that your report is accessible for your intended audience, ask yourself, \u201cWould someone who didn\u2019t build this report be able to decipher it?\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The data you want to display may also change depending on the audience of your report. Too much data in a shared report overwhelms the important data and obscures key takeaways. However, if you\u2019re running a report to learn more about a certain subject, you may want to leverage more fields in your quest to get to the bottom of your question.<\/span><\/p>\n<h3><b>Time-Frame Models<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Are you letting the default reporting settings dictate the time-frame model you use for your reports? If so, you\u2019re missing out on a valuable tool for analysing and presenting your data. Time-frame models can tell radically different stories with the same data. Here are the three most prevalent models to consider:<\/span><\/p>\n<p><b>Historic Model:<\/b><span style=\"font-weight: 400;\"> Reports with a fixed start date and fixed end date.<br \/>\n<\/span><b>Example:<\/b><span style=\"font-weight: 400;\"> Candidates placed in February<br \/>\n<\/span><\/p>\n<p>Historic reports are best used for broad comparisons to previous months or quarters. \u201cHow did the gross margin this January compare to last January?\u201d<\/p>\n<p><span style=\"font-weight: 400;\">Historic reports often provide much-needed context for data that would otherwise appear as an outlier. If you have a huge conference in October or if business routinely takes a dip during the holidays, it makes sense to compare the data from that time period to the equivalent period in the previous year.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The drawback of historic reports? Because these reports don\u2019t utilise real-time data, they\u2019re not ideal for spurring real-time decisions.<\/span><\/p>\n<p><b>Rolling Model:<\/b><span style=\"font-weight: 400;\"> Reports with a fluid start date and end date.<br \/>\n<\/span><b>Example:<\/b><span style=\"font-weight: 400;\"> Example: Candidates placed in the last 30 days<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Rolling reports allow you to make adjustments as soon as you detect them. Because you\u2019re always working with the most recent data, rolling reports provide great insight into how your business is performing right now. You shouldn\u2019t have to wait until the end of the month to make a change if you detect a problem you can address today.<\/span><\/p>\n<p><b>X-to-date Model: <\/b><span style=\"font-weight: 400;\">Reports with a fixed start date and a fluid end date.<br \/>\n<\/span><b>Example:<\/b><span style=\"font-weight: 400;\"> Candidates placed since January 1st<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Unlike most other reporting models, X-to-date reports are asymmetrical. \u00a0A report tracking candidates placed since February 1st will have much more data in July than it will in February.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This makes them ideal for tracking goals and building a narrative. If your goal is to get to X number of new clients by the end of the quarter, X-to-date reports can illustrate your firm\u2019s progress towards that goal in an exciting manner.<\/span><\/p>\n<h3><b>Presentation<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Reports may be first and foremost about the data, but an ugly or intimidating report can undermine your report&#8217;s impact. As often as you can, present your data visually. Visual representations of your data (charts, graphs, etc.) make your reports more persuasive and accessible. They also may help you discover trends you may have overlooked. Dips or rises in a graph are easier to detect than in the raw numbers.<\/span><\/p>\n<p>Presentation goes beyond an illustration of your data with charts and graphs. Your reports need to be intuitive, too. Are all the labels and fields in the report self-explanatory? Are there any terms that your intended audience won&#8217;t understand? If so, do you have a glossary of terms in your report? Reports are essential for understanding your business, but they&#8217;re also essential for disseminating information. A confusing or ugly report hinders your ability to do this effectively.<\/p>\n<p><i><span style=\"font-weight: 400;\">Start building smarter reports that will take your agency to the next level! Check out the new ebook, <\/span><\/i><a href=\"https:\/\/www.bullhorn.com\/au\/resources\/reporting-zero-to-recruitment-hero\/?LS=Website&amp;LSD=Blog_AU&amp;LA=Reporting_ebook_AU&amp;LAD=Reporting_ebook_AU&amp;utm_source=blog&amp;utm_medium=website\" target=\"_blank\" rel=\"noopener noreferrer\"><i><span style=\"font-weight: 400;\">From Reporting Zero to Recruitment Hero: How to Build Reports to Better Run Your Business<\/span><\/i><\/a><i><span style=\"font-weight: 400;\">, for an in-depth exploration of these three reporting questions and the ways they can inform a better reporting strategy.<\/span><\/i><\/p>\n<a href=\"https:\/\/www.bullhorn.com\/au\/resources\/reporting-zero-to-recruitment-hero\/?LS=Website&amp;LSD=Blog_AU&amp;LA=Reporting_ebook_AU&amp;LAD=Reporting_ebook_AU&amp;utm_source=blog&amp;utm_medium=website\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bullhorn.com\/uk\/wp-content\/uploads\/sites\/2\/2017\/06\/2017-06-21.png\" alt=\"Staffing Reports\" width=\"728\" height=\"90\" class=\"aligncenter wp-image-59819 size-full\" \/><\/a>\n","protected":false},"excerpt":{"rendered":"<p>Reports are essential for understanding your business and discovering ways you can improve, but it&#8217;s also easy to take them for granted. For many recruitment professionals, reports are a &#8220;set it and forget it&#8221; affair. Your business is constantly evolving and it&#8217;s likely that your reporting needs have evolved too. When was the last time [&hellip;]<\/p>\n","protected":false},"author":141,"featured_media":15697,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"footnotes":""},"categories":[556],"tags":[],"class_list":["post-15696","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tips-tricks-and-how-tos"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>4 Important Considerations for Recruitment Reports You May Have Overlooked | Bullhorn AU<\/title>\n<meta name=\"description\" content=\"When was the last time you critically examined the recruitment reports that you run? These 4 considerations are crucial to the success of any report.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bullhorn.com\/au\/blog\/4-reporting-considerations-may-overlooked-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"4 Important Considerations for Recruitment Reports You May Have Overlooked | Bullhorn AU\" \/>\n<meta property=\"og:description\" content=\"When was the last time you critically examined the recruitment reports that you run? 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Before joining Bullhorn, Bob spent five years at the digital marketing agency, Brafton, as a Social Media and Engagement Manager. He earned his bachelor's degree from Siena College and his MFA in writing from Emerson College. Bob can most commonly be found writing or turning things that aren't games into games.","url":"https:\/\/www.bullhorn.com\/au\/blog\/author\/bobmchugh\/"}]}},"grav_blocks":null,"card_markup":"<a class=\"card-resource\" href=\"https:\/\/www.bullhorn.com\/au\/blog\/4-reporting-considerations-may-overlooked-2\/\">\n\t\t\t<div aria-hidden=\"true\" class=\"card-resource__image-container\">\n\t\t\t<img class=\"card-resource__image\" alt=\"Staffing Reports\" title=\"3\" src=\"https:\/\/www.bullhorn.com\/au\/wp-content\/uploads\/sites\/3\/2017\/06\/3-1.png\" \/>\t\t<\/div>\n\t\t\t<div class=\"card-resource__content\">\n\t\t\t\t\t<span class=\"card-resource__category\">Tips, Tricks, and How-Tos<\/span>\n\t\t\t\t\t<h5 class=\"card-resource__title\">4 Reporting Considerations You May Have Overlooked<\/h5>\n\t\t\t<\/div>\n<\/a>\n","_links":{"self":[{"href":"https:\/\/www.bullhorn.com\/au\/wp-json\/wp\/v2\/posts\/15696","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bullhorn.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bullhorn.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bullhorn.com\/au\/wp-json\/wp\/v2\/users\/141"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bullhorn.com\/au\/wp-json\/wp\/v2\/comments?post=15696"}],"version-history":[{"count":0,"href":"https:\/\/www.bullhorn.com\/au\/wp-json\/wp\/v2\/posts\/15696\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bullhorn.com\/au\/wp-json\/wp\/v2\/media\/15697"}],"wp:attachment":[{"href":"https:\/\/www.bullhorn.com\/au\/wp-json\/wp\/v2\/media?parent=15696"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bullhorn.com\/au\/wp-json\/wp\/v2\/categories?post=15696"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bullhorn.com\/au\/wp-json\/wp\/v2\/tags?post=15696"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}