{"id":16515,"date":"2018-05-03T05:24:53","date_gmt":"2018-05-02T19:24:53","guid":{"rendered":"https:\/\/www.bullhorn.com\/au\/?p=16515"},"modified":"2019-12-09T17:25:02","modified_gmt":"2019-12-09T06:25:02","slug":"tips-find-place-demand-talent","status":"publish","type":"post","link":"https:\/\/www.bullhorn.com\/au\/blog\/tips-find-place-demand-talent\/","title":{"rendered":"Tips to Find and Place In-Demand Talent"},"content":{"rendered":"<p><em><span style=\"font-weight: 400;\">Sourcing during a skills shortage may feel like an impossible task, but with the right approach, you can improve your sourcing results for even the toughest roles. In this new weekly blog series,<\/span><span style=\"font-weight: 400;\">\u00a0you\u2019ll find relevant stats and tips for i<\/span><span style=\"font-weight: 400;\">ndustries where talent is often high in demand but short on supply,<\/span><span style=\"font-weight: 400;\"> like manufacturing, tech, and business services. <\/span><span style=\"font-weight: 400;\">Next week, we\u2019ll cover strategies, stats, and tips for healthcare roles<\/span><span style=\"font-weight: 400;\">. First up, a primer on candidate sourcing and the talent shortage.<\/span><\/em><\/p>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bullhorn.com\/wp-content\/uploads\/sites\/3\/2018\/04\/1200x200_Introduction_V1.png\" alt=\"\" width=\"1200\" height=\"200\" class=\"aligncenter size-full wp-image-16516\" srcset=\"https:\/\/www.bullhorn.com\/au\/wp-content\/uploads\/sites\/3\/2018\/04\/1200x200_Introduction_V1.png 1200w, https:\/\/www.bullhorn.com\/au\/wp-content\/uploads\/sites\/3\/2018\/04\/1200x200_Introduction_V1-768x128.png 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/>\n<h3><b>Candidate sourcing: a top priority for you AND for your clients<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Candidate sourcing\u2014defined here as the proactive search for and initial <\/span><span style=\"font-weight: 400;\">engagement of candidates for a role\u2014is one of the first and most vital components of talent acquisition. Without quality candidates, your candidate placement engine can\u2019t run. And that engine is critical for meeting the hiring needs of your clients, generating business, and ultimately, remaining profitable as an agency. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s easy to see why <\/span><a href=\"https:\/\/www.bullhorn.com\/au\/resources\/2018-australian-recruitment-trends-report\/?LS=WebsiteLSD=Blog_AU&amp;LA=2018_Trends_Survey_Report_AU&amp;LAD=2018_Trends_Survey_Report_AU&amp;utm_source=website&amp;utm_medium=blogl&amp;utm_campaign=2018_trends_survey_report_au\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">41 percent of recruiting professionals<\/span><\/a><span style=\"font-weight: 400;\"> say candidate acquisition is one of their three biggest priorities.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It also tops the wishlist of your clients: <\/span><span style=\"font-weight: 400;\">recruiting clients <\/span><span style=\"font-weight: 400;\">say the single biggest thing providers can do to improve their service is to provide better-qualified candidates. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Unfortunately, with an increased demand for candidates and fierce competition, sourcing quality candidates isn\u2019t an easy task. But what\u2019s the most cited sourcing obstacle? The talent shortage.<\/span><\/p>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bullhorn.com\/wp-content\/uploads\/sites\/3\/2018\/04\/63-of-clients-says-increasing-the-quality-of-recruited-candidates-is-the-best-way-to-meet-their-needs.png\" alt=\"\" width=\"1200\" height=\"500\" class=\"aligncenter size-full wp-image-16517\" srcset=\"https:\/\/www.bullhorn.com\/au\/wp-content\/uploads\/sites\/3\/2018\/04\/63-of-clients-says-increasing-the-quality-of-recruited-candidates-is-the-best-way-to-meet-their-needs.png 1200w, https:\/\/www.bullhorn.com\/au\/wp-content\/uploads\/sites\/3\/2018\/04\/63-of-clients-says-increasing-the-quality-of-recruited-candidates-is-the-best-way-to-meet-their-needs-768x320.png 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/>\n<h3><b>The talent shortage isn\u2019t going anywhere<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The talent shortage isn\u2019t a new challenge for recruitment agencies, but it may be the biggest one. <\/span><a href=\"https:\/\/www.bullhorn.com\/au\/resources\/2018-australian-recruitment-trends-report\/?LS=WebsiteLSD=Blog_AU&amp;LA=2018_Trends_Survey_Report_AU&amp;LAD=2018_Trends_Survey_Report_AU&amp;utm_source=website&amp;utm_medium=blogl&amp;utm_campaign=2018_trends_survey_report_au\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Forty-six percent of surveyed recruiting professionals<\/span><\/a><span style=\"font-weight: 400;\"> cite it as the single-biggest challenge for 2018, and another 71 percent cited it as a top-three challenge. It was also a top challenge the last several years, ahead of other major concerns like pricing pressures and global economic uncertainty. If you\u2019re in the recruitment business, you\u2019re probably grappling with the shortage in one way or another.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The bad news? The talent crunch might get worse before it gets better.<a href=\"https:\/\/www.bullhorn.com\/au\/resources\/2018-australian-recruitment-trends-report\/?LS=WebsiteLSD=Blog_AU&amp;LA=2018_Trends_Survey_Report_AU&amp;LAD=2018_Trends_Survey_Report_AU&amp;utm_source=website&amp;utm_medium=blogl&amp;utm_campaign=2018_trends_survey_report_au\" target=\"_blank\" rel=\"noopener noreferrer\"> Seventy-two percent of recruitment pros expect hiring needs to increase in 2018<\/a>. Your unique client base is a factor, but recruiting professionals in every industry expect an increase in hiring needs. An increase in demand is great for your business, but it only amplifies the need to find and place high-quality candidates.<\/span><\/p>\n<h3><b>Which sources generate the most qualified candidates?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">All candidates are not created equal, and neither are the sources you use to find them. Recruitment professionals ranked the most effective candidate sources for the <\/span><a href=\"https:\/\/www.bullhorn.com\/au\/resources\/2018-australian-recruitment-trends-report\/?LS=WebsiteLSD=Blog_AU&amp;LA=2018_Trends_Survey_Report_AU&amp;LAD=2018_Trends_Survey_Report_AU&amp;utm_source=website&amp;utm_medium=blogl&amp;utm_campaign=2018_trends_survey_report_au\" target=\"_blank\" rel=\"noopener noreferrer\"><i><span style=\"font-weight: 400;\">2018 Australian Recruitment Trends Report<\/span><\/i><\/a><span style=\"font-weight: 400;\">. These are the top results for sourcing candidates across all industries. Come back each week to see the top sources for verticals like Healthcare and Tech.<\/span><\/p>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bullhorn.com\/wp-content\/uploads\/sites\/3\/2018\/04\/Blog_Charts_V1.png\" alt=\"\" width=\"1200\" height=\"500\" class=\"aligncenter size-full wp-image-16518\" \/>\n<h3><strong>Industry-Specific Tips to Source Candidates<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Each week<\/span><b>, <\/b><span style=\"font-weight: 400;\">we\u2019ll explore a different vertical\u2014Healthcare, Industrial\/Manufacturing, Tech, Business Services, and Finance\u2014impacted by the talent shortage. Here\u2019s a sample of some of the tips you&#8217;ll see each week designed to help you\u00a0find and place candidates in your field.<\/span><\/p>\n<h3><b>Healthcare: KYA (Know Your Acronyms)<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Certifications are king in healthcare recruitment. If you\u2019re sourcing roles with specific credentialing or certification requirements, make sure you know all of the relevant acronyms your candidates may use. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">These acronyms often appear in searches instead of full certification names. They also make for great search keywords. Find a useful index of healthcare terms <a href=\"https:\/\/www.allalliedhealthschools.com\/health-care-administrator\/health-care-administration-glossary\/\" target=\"_blank\" rel=\"noopener noreferrer\">like these<\/a><\/span><span style=\"font-weight: 400;\">, and bookmark them for a reliable resource to use for your next search. These glossaries are a great reference to study up on so you can show potential candidates you understand their industry.<\/span><\/p>\n<h3><b>Industrial\/Manufacturing: Go where your candidates are<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">More than half of skilled trade workers are over 45 years old, according to a study by <\/span><a href=\"http:\/\/www.economicmodeling.com\/2013\/03\/09\/putting-the-aging-skilled-trades-trend-in-focus\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Economic Modeling Specialists International<\/span><\/a><span style=\"font-weight: 400;\">. Which social networks are the best for finding older candidates for blue-collar professions?<\/span><\/p>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bullhorn.com\/wp-content\/uploads\/sites\/3\/2018\/04\/Untitled-design-1.png\" alt=\"\" width=\"1200\" height=\"500\" class=\"aligncenter size-full wp-image-16519\" \/>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">The demographics point to Facebook: 72 percent of all 50-60 year-olds use Facebook. And while LinkedIn\u2019s largest audience skews wealthy (75K +), the largest percentage of Facebook users are working-class (less than 50K). This may be why <\/span><a href=\"https:\/\/www.inc.com\/ari-zoldan\/facebook-aims-to-be-linkedin-for-blue-collar-workers-with-jobs-board-expansion.html\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Facebook is actively pursuing<\/span><\/a><span style=\"font-weight: 400;\"> the blue-collar market for job listings.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This doesn\u2019t mean you should ignore LinkedIn\u2014<\/span><a href=\"https:\/\/www.ft.com\/content\/edc2ce7e-9a40-11e4-8426-00144feabdc0\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">they\u2019re actively pursuing workers in industrial and manufacturing jobs<\/span><\/a><span style=\"font-weight: 400;\">. Instead, consider implementing both into your sourcing strategy.<\/span><\/p>\n<h3><b>Business: Relationships now, placements later<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Whatever industry you\u2019re in, it\u2019s a good practice to build relationships before you need them. But this is especially true for sales roles. More than a <\/span><a href=\"http:\/\/www.forentrepreneurs.com\/bridge-group-2015\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">third of currently employed salespeople turn over<\/span><\/a><span style=\"font-weight: 400;\"> each year. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">The high turnover rate means salespeople who aren\u2019t available now may be in the near future. Play the long game by cultivating relationships early. If you can provide value to your connections now, you\u2019ll ensure you\u2019re the one they call when they want to move on.<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">Finding and placing in-demand talent requires innovation, insight, and ingenuity. Stay tuned for more industry-specific tips and information to help you develop a sourcing approach that fits your firm\u2019s needs. Up next: Sourcing for healthcare roles.<\/span><\/i><\/p>\n<hr \/>\n<p><i><span style=\"font-weight: 400;\">Want more sourcing tips? Read<\/span><\/i> <a href=\"https:\/\/www.bullhorn.com\/au\/resources\/straight-to-the-source-why-candidate-sourcing-matters\/?LS=Website&amp;LSD=Blog_AU&amp;LA=Candidate_Sourcing_ebook_AU&amp;LAD=Candidate_Sourcing_ebook_AU&amp;utm_source=blog&amp;utm_medium=website\" target=\"_blank\" rel=\"noopener noreferrer\"><i><span style=\"font-weight: 400;\">Straight to The Source: Why Candidate Sourcing Matters and Tips For Success<\/span><\/i><\/a><i><span style=\"font-weight: 400;\"> for interesting findings on the candidate acquisition landscape and sourcing tips that work.<\/span><\/i><\/p>\n<a href=\"https:\/\/www.bullhorn.com\/au\/resources\/straight-to-the-source-why-candidate-sourcing-matters\/?LS=Website&amp;LSD=Blog_AU&amp;LA=Candidate_Sourcing_ebook_AU&amp;LAD=Candidate_Sourcing_ebook_AU&amp;utm_source=blog&amp;utm_medium=website\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/1agb93314bcf1knhv22id9u9-wpengine.netdna-ssl.com\/wp-content\/uploads\/2016\/12\/1350x290_V2.png\" alt=\"Sourcing\" width=\"1350\" height=\"290\" class=\"aligncenter size-full wp-image-16520\" srcset=\"https:\/\/1agb93314bcf1knhv22id9u9-wpengine.netdna-ssl.com\/wp-content\/uploads\/2016\/12\/1350x290_V2.png 1350w, https:\/\/1agb93314bcf1knhv22id9u9-wpengine.netdna-ssl.com\/wp-content\/uploads\/2016\/12\/1350x290_V2-768x165.png 768w\" sizes=\"auto, (max-width: 1350px) 100vw, 1350px\" \/><\/a>\n","protected":false},"excerpt":{"rendered":"<p>How can you place more candidates in though tough-to-find roles? Our new sourcing series covers tips and strategies to find candidates in in-demand industries.<\/p>\n","protected":false},"author":141,"featured_media":16521,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"footnotes":""},"categories":[556],"tags":[],"class_list":["post-16515","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tips-tricks-and-how-tos"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Candidate Sourcing in a Talent Shortage | Tips to Find and Place In-Demand Roles | Bullhorn AU<\/title>\n<meta name=\"description\" content=\"How can you place more candidates in though tough-to-find roles? 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Before joining Bullhorn, Bob spent five years at the digital marketing agency, Brafton, as a Social Media and Engagement Manager. He earned his bachelor's degree from Siena College and his MFA in writing from Emerson College. Bob can most commonly be found writing or turning things that aren't games into games.","url":"https:\/\/www.bullhorn.com\/au\/blog\/author\/bobmchugh\/"}]}},"grav_blocks":null,"card_markup":"<a class=\"card-resource\" href=\"https:\/\/www.bullhorn.com\/au\/blog\/tips-find-place-demand-talent\/\">\n\t\t\t<div aria-hidden=\"true\" class=\"card-resource__image-container\">\n\t\t\t<img class=\"card-resource__image\" alt=\"Candidate Sourcing\" title=\"Sourcing Blog\" src=\"https:\/\/www.bullhorn.com\/au\/wp-content\/uploads\/sites\/3\/2018\/04\/Sourcing-Blog.png\" \/>\t\t<\/div>\n\t\t\t<div class=\"card-resource__content\">\n\t\t\t\t\t<span class=\"card-resource__category\">Tips, Tricks, and How-Tos<\/span>\n\t\t\t\t\t<h5 class=\"card-resource__title\">Tips to Find and Place In-Demand Talent<\/h5>\n\t\t\t<\/div>\n<\/a>\n","_links":{"self":[{"href":"https:\/\/www.bullhorn.com\/au\/wp-json\/wp\/v2\/posts\/16515","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bullhorn.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bullhorn.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bullhorn.com\/au\/wp-json\/wp\/v2\/users\/141"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bullhorn.com\/au\/wp-json\/wp\/v2\/comments?post=16515"}],"version-history":[{"count":0,"href":"https:\/\/www.bullhorn.com\/au\/wp-json\/wp\/v2\/posts\/16515\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bullhorn.com\/au\/wp-json\/wp\/v2\/media\/16521"}],"wp:attachment":[{"href":"https:\/\/www.bullhorn.com\/au\/wp-json\/wp\/v2\/media?parent=16515"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bullhorn.com\/au\/wp-json\/wp\/v2\/categories?post=16515"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bullhorn.com\/au\/wp-json\/wp\/v2\/tags?post=16515"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}