{"id":75247,"date":"2022-07-14T11:34:53","date_gmt":"2022-07-14T01:34:53","guid":{"rendered":"https:\/\/www.bullhorn.com\/au\/?p=75247"},"modified":"2022-07-14T11:34:53","modified_gmt":"2022-07-14T01:34:53","slug":"how-to-improve-the-candidate-experience-in-5-easy-steps","status":"publish","type":"post","link":"https:\/\/www.bullhorn.com\/au\/blog\/how-to-improve-the-candidate-experience-in-5-easy-steps\/","title":{"rendered":"How To Improve the Candidate Experience in 5 Easy Steps"},"content":{"rendered":"

Recruitment activity has varied over the last few months. We saw a lot of positive hiring activity in the first few months of the year and we\u2019re now seeing companies focusing on restructures, expansions, and new product or service lines. This has equated to the number of jobs increasing, but the applications have dropped, causing even more competition for good candidates. <\/span>So how do you stand out from the crowd of talent specialists with the same goal as you?\u00a0 <\/span>The answer is quite simple\u2026you hone your candidate experience.\u00a0<\/span><\/p>\n

The best recruiters will tell you that engaging with candidates regularly, even when they\u2019re not in the market for a role is crucial. So, in this article, we\u2019re going to share with you five steps to take to achieve great candidate management.<\/span><\/p>\n

Marginal gains to improve candidate management<\/strong><\/h3>\n

As a recruiter, we know you\u2019re already stretched for time. So, we\u2019re not suggesting activities that take a while to set up or cost the earth to implement.\u00a0<\/span><\/p>\n

Instead, we\u2019re focussing on small marginal gains, a concept that can easily be applied to your candidate experience strategy. It\u2019s about slowly and steadily winning the race, as opposed to spending lots of time and money on overhauling your whole recruitment strategy.<\/span><\/p>\n

Making incremental changes to your processes daily will amount to larger victories over the course of a week or month. And just think of the difference consistent weekly and monthly improvements could make to your annual targets.\u00a0<\/span><\/p>\n

Here we share five of our top tips. They\u2019re achievable and you can start them today.<\/span><\/p>\n

1. Use social media to humanise and build trust<\/strong><\/h3>\n

Be proactive on social media. Don\u2019t be afraid to put yourself out there and include a few posts which allow your network to get to know you.<\/span><\/p>\n

If your only updates are job ads when you have a live vacancy, you\u2019re only appealing to people qualified for that role and who are in the market for a move. Frequent personal or friendly posts will humanise you, build trust, and are more likely to keep your contacts engaged even when they\u2019re not actively looking for work. Take just a few minutes at the start or end of the week for planning and scheduling posts for the week ahead.\u00a0<\/span><\/p>\n

An even quicker win is liking, sharing, or commenting on your network\u2019s posts. Get yourself out there and known on social media.\u00a0<\/span>
\n<\/b><\/p>\n

2. Prioritise candidate management (even when they\u2019re not looking for a role)<\/strong><\/h3>\n

We understand time isn\u2019t always on your side as a recruiter. But to build strong candidate relationships, scheduling periods to engage with your network is vital. We\u2019re not talking hours here. Remember, we\u2019re concentrating on small changes to your routine that can have a more significant impact over time.\u00a0<\/span><\/p>\n

So, our suggestion? Just ten minutes a day is dedicated to contacting candidates on your database who you\u2019ve not spoken to for a while.<\/span><\/p>\n

Why? Because nowadays the average employee only stays in a role for a few years. There\u2019s going to be a point when they\u2019re in the market for a new job and you want to be on their mind, and someone they know and trust when considering their next move.\u00a0<\/span><\/p>\n

Even if it\u2019s only been a short time since they were placed, how do you know how settled they <\/span>really <\/span><\/i>are if you\u2019re not checking in on them occasionally?<\/span><\/p>\n

Use your applicant tracking system<\/a> to set reminders and record your catch-ups with past placements. If you\u2019re in touch when there\u2019s no role to fill, people will feel you\u2019re genuinely interested in them. You\u2019ll build trust and rapport, and future placements will be far easier and quicker. Taking a little time now will save you a lot of time in the future.<\/span><\/p>\n

3. Go mobile for improved communication\u00a0<\/b><\/h3>\n

You might be picking up on the theme\u2026 communication is key to improving the candidate experience.\u00a0<\/span><\/p>\n

We don\u2019t need to go into the \u2018hows\u2019 and \u2018whys\u2019 of the importance of great communication \u2013 as a recruiter, you know the damage a lack of regular updates can do to your reputation. But how can you be sure you\u2019re providing great customer service to candidates that makes you stand out from rival recruiters?<\/span><\/p>\n

Our advice? Go mobile.<\/a><\/span><\/p>\n

Having everything at your fingertips, even when you\u2019re away from your desk means no longer keeping clients waiting and no more missing out to your competition.\u00a0<\/span><\/p>\n

While we\u2019re not condoning working every hour of the day, sometimes having contact with candidates out of hours, or when you\u2019re commuting is beneficial.\u00a0<\/span><\/p>\n

4. Introduce automation to win back time<\/b><\/h3>\n

Struggling to understand how to fit in extra time for candidate management? The answer lies in automation.<\/a>\u00a0Automation can dramatically reduce the time spent on things like social media posts and liaising with candidates.<\/span><\/p>\n

It\u2019s possible to implement automation into your application process, and if that\u2019s improved, it\u2019s another quick win for enhancing the candidate experience too. Why would a candidate want to go through your competition\u2019s lengthy application process when they can easily and seamlessly work with you?<\/span><\/p>\n

Also, look out for interview scheduling and applicant shortlisting tools. These will speed up the application process and the time it takes to get back to candidates with updates, in turn, enhancing their overall experience.<\/span>
\n<\/b><\/p>\n

5. Be honest and open to strengthen relationships<\/b><\/b><\/h3>\n

The overarching secret to being the best at candidate management? Be honest and open.\u00a0\u00a0<\/span><\/p>\n

That means managing your communication with candidates about everything \u2013 even bad news. Most people can handle disappointments so long as they\u2019re told quickly and tactfully.<\/span><\/p>\n

Be upfront with candidates about roles, salaries, and the application process. Provide them with client feedback as soon as you can.\u00a0<\/span><\/p>\n

We all know that the strongest relationships are built on trust and it\u2019s no different in the world of recruitment. It\u2019s your ability to open up to your candidates that will mean you\u2019re their recruiter of choice for the long haul.\u00a0<\/span><\/p>\n

 <\/p>\n

All of the above will only work if you\u2019re putting them into practice consistently and long-term. There\u2019s no point communicating well one month, and then being unreachable the next. A few weeks of social media posting, followed by nothing won\u2019t work.\u00a0<\/span><\/p>\n

Technology can help you to put processes into place that encourage consistency and make it easier for you to stay in touch with both active and passive candidates. Making the most of your tech<\/a> means you don\u2019t have to spend every hour of the day communicating or setting constant reminders to send updates or to check in with people.<\/span><\/p>\n

If you\u2019re already a Bullhorn user, did you know that the <\/span>Bullhorn idibu integration<\/span><\/a> is a great solution to helping you improve the candidate experience? Learn more about the integration <\/span>here<\/span><\/a> and how it could help you to improve your candidate management quickly and easily.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Learn how to hone the candidate experience and stand out from the crowd from our Bullhorn Marketplace partner idibu.<\/p>\n","protected":false},"author":482,"featured_media":75248,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"footnotes":""},"categories":[556],"tags":[],"class_list":["post-75247","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tips-tricks-and-how-tos"],"acf":[],"yoast_head":"\nHow To Improve the Candidate Experience in 5 Easy Steps - Bullhorn AU<\/title>\n<meta name=\"description\" content=\"Learn how to hone the candidate experience and stand out from the crowd from our Bullhorn Marketplace partner idibu.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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src=\"https:\/\/www.bullhorn.com\/au\/wp-content\/uploads\/sites\/3\/2022\/07\/Emilys-Copy-of-Blog-Overlay-34.png\" \/>\t\t<\/div>\n\t\t\t<div class=\"card-resource__content\">\n\t\t\t\t\t<span class=\"card-resource__category\">Tips, Tricks, and How-Tos<\/span>\n\t\t\t\t\t<h5 class=\"card-resource__title\">How To Improve the Candidate Experience in 5 Easy 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