Web-based customer relationship management (CRM) software has been popular for several years now, but what does it actually mean to be web-based and what are the benefits of it? The main difference between web-based CRM and other more traditional offerings is the deployment model.
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Traditional On-Premise CRM
Traditional CRM software systems required companies to purchase and host their CRMs on-premise, with expensive IT teams to manage, maintain, and troubleshoot the software. They also required high upfront investments and were incredibly difficult to update, often needing to be completely re-implemented. Companies were forced to maintain outdated software because the benefits of an upgraded system didn’t outweigh the time, hassle, and expense of re-implementation and potential re-training of an entire team regarding new capabilities.
Emergence of Web-Based CRM
In the early 2000s, however, a new deployment model emerged. It was a web-based, or browser-based, deployment model that freed companies from the traditional on-premise solutions of the past. With a web-based solution, companies never have to download or install any software. Rather, the web-based CRM vendor hosts data remotely from a server. Web-based CRM software can be accessed from any browser, providing companies the flexibility to choose the software that works best for their business, and allows CRM vendors to quickly and easily deploy system updates and new features. Additionally, web-based CRM companies can offer new subscription pricing models that save companies millions of dollars that might otherwise be spent on upfront investment. Essentially, businesses can pay as they go.
The New, Modern CRM Software
Bullhorn ATS & CRM is a web-based and modern CRM built for professional services-based companies of all sizes. Bullhorn ATS & CRM is a unique relationship management platform that’s intuitive, proactive, and mobile so that you can work the way you want to work. Bullhorn ATS & CRM is also delivered as a multi-tenant Software-as-a-Service. What does this mean? Bullhorn offers a deployment that has all the benefits of other web-based systems, but our multi-tenant architecture means that we’re built to scale with the companies that we serve.
Ready to move beyond your outdated on-premise solution? Start a conversation with Bullhorn ATS & CRM today.
Let us help you build the perfect solution for your firm.
SVP, Global Support & Training
As Senior Vice President, Global Support and Training, J.R. leads our global Support and Training for all Bullhorn product lines. J.R. directs both the company’s customer service and training efforts around the world engaging customers throughout all points in the customer journey, both proactively and reactively, delivering incredible customer experiences via transactional interactions and client engagements. He brings a broad range of customer service leadership skills and experience to the company spanning performance management, project management, employee and leadership development, organizational design, and strategy which all align to focus on driving an incredible customer experience. Prior to joining Bullhorn, J.R. led call center optimization efforts for AT&T Mobility, directing the call center strategy for more than 100 contact centers. J.R. has spent 20 years working in the contact center space and has held a number of key leadership roles prior to joining Bullhorn.
SVP of Product and Salesforce
Jonathan Novich is SVP of Product and Salesforce for Bullhorn, the global leader in CRM and operations software for the recruitment industry. A staffing technology innovator, he has developed broad and deep product and technical experience consulting to staffing firms over the past 15 years. Jonathan has acted as an independent consultant for some of the largest staffing companies in the world and advised companies on acquisition targets.
At Bullhorn, he oversees product initiatives as more than 10,000 staffing companies rely on Bullhorn’s cloud-based platform to drive sales, build relationships, and power their recruitment processes from end to end. He graduated with honors from Princeton University, earning a Bachelor of Science in Engineering in Computer Science and a certificate in Operations Research.
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