{"id":63248,"date":"2020-01-17T21:51:38","date_gmt":"2020-01-17T21:51:38","guid":{"rendered":"https:\/\/www.bullhorn.com\/uk\/?post_type=customer_blog&p=63248"},"modified":"2020-01-20T11:25:15","modified_gmt":"2020-01-20T11:25:15","slug":"proactive-recruitment-low-unemployment","status":"publish","type":"customer_blog","link":"https:\/\/www.bullhorn.com\/uk\/customer-blog\/proactive-recruitment-low-unemployment\/","title":{"rendered":"Proactive Recruitment in a Sea of Low Unemployment"},"content":{"rendered":"

Sourcing and recruiting new talent can be a challenge when unemployment rates are low and it can be difficult to connect with great candidates in a market of engaged and employed individuals.\u00a0 Are you struggling to connect with great candidates in a market of employed, engaged candidates? Developing a more proactive recruitment strategy can help.\u00a0<\/span><\/p>\n

Reputation Management<\/h3>\n

Reputation matters! Are your recruiters having authentic, transparent communications with their candidates? Are they asking their candidates and placements for feedback? Are you catching negative experiences before they make their way onto Glassdoor or Indeed?<\/p>\n

With all of the information available to talent today, it\u2019s important that recruiters and companies are building trust and enhancing their reputations wherever they can.<\/p>\n

One of our newly signed Marketplace partners and former Developer Partners<\/a> – Great Recruiters<\/a> – captures candidate feedback in real-time and offers insights that will improve recruiter performance (and reputation) in the long run.<\/p>\n

Looking for more technologies and services that can help to improve your reputation and enhance candidate experience? Check out our Marketplace Partner listing<\/a> and reach out to partners@bullhorn.com<\/a> if you\u2019re in need of more direction.<\/p>\n

Building a Strong Brand: More Than A Reputation<\/h3>\n

How are you relating to your candidates? Having a solid reputation is one thing, but actually connecting with and relating to your candidates and followers is another.<\/p>\n

With that in mind, you might want to start planning for candidate engagement and experience – show your candidates how much you care about them, create more memorable moments<\/a>, and keep them coming back to their agency or recruiter of choice (you and your recruiters).<\/p>\n

Some of our Marketplace partners like Textus<\/a> and Sense<\/a> are bringing real-time communications and brand consistency to the table, making it easier than ever to build and maintain a strong brand.<\/p>\n

Building Better Relationships<\/h3>\n

I\u2019m sure many of you think you\u2019re already doing this, but are you really?<\/p>\n

Building better relationships can be a lot like building a brand. At the end of the day, they both come back to relating to others and making others feel seen and heard.<\/p>\n

Are you asking your candidates questions about what they like, don\u2019t like, and would like in their next opportunity? Are you listening to their answers and following up accordingly? Are you setting expectations, staying consistent, and creating trust?<\/p>\n

The majority of the interactions I\u2019ve had with recruiters involve generic inMails or emails of a list of job openings that \u201cmight be interesting to me.\u201d It\u2019s 2020\u2014canned responses like these stand out as transactional, unthoughtful, and impersonal.<\/p>\n

In your initial outreach with candidates, do your best to make it about them. Think about how you or your good friends and close acquaintances would like to be treated as a candidate.<\/p>\n

I\u2019m much more likely to respond when the recruiter or potential connection is clearly trying to get to know me better. Call something out about the town in which I attended college, ask about a good restaurant or lunch spot near my current office, or simply ask if I\u2019d be interested in connecting in the case that I\u2019m looking for a new job down the line. Whatever it is, don\u2019t make it about selling me a job right away.<\/p>\n

In a sea of what seems like gainfully employed candidates, it can be difficult for you or your firm to stand out. If you\u2019re looking for services and technologies that can help you manage your reputation, build your brand, and build more meaningful relationships through proactive recruitment, our expansive marketplace of partners<\/a> can help.<\/p>\n

\n

 <\/p>\n\"\"<\/a>\n\"\"<\/a>\n","protected":false},"excerpt":{"rendered":"

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