{"id":55925,"date":"2017-09-20T14:00:31","date_gmt":"2017-09-20T13:00:31","guid":{"rendered":"https:\/\/www.bullhorn.com\/?p=55925"},"modified":"2024-11-05T11:06:05","modified_gmt":"2024-11-05T11:06:05","slug":"recruitment-crm-essential-top-notch-candidate-experience-2","status":"publish","type":"post","link":"https:\/\/www.bullhorn.com\/uk\/blog\/recruitment-crm-essential-top-notch-candidate-experience-2\/","title":{"rendered":"Why a Recruitment CRM Is Essential for a Top-Notch Candidate Experience"},"content":{"rendered":"<p><span style=\"font-weight: 400\">Are you giving your candidates a great experience when they work with you, or are you simply shuttling them through the process and into positions? The candidate experience is vital to your recruitment agency&#8217;s sustained success, so you\u2019ll want to optimise it in any way you can. While you understand the importance and value that <a href=\"https:\/\/www.bullhorn.com\/uk\/topics\/recruitment-crm\/?LS=Website&amp;LSD=Blog_UK&amp;LA=Topics_RecruitmentCRM_UK&amp;LAD=Topics_RecruitmentCRM_UK&amp;utm_source=blog&amp;utm_medium=website\" target=\"_blank\" rel=\"noopener\">recruitment CRM<\/a> and customer relationship management platforms bring to your bottom line, you should know they\u2019re also important tools to ensure your candidate experience is top-notch. Here\u2019s why.<\/span><\/p>\n<h2><span style=\"font-weight: 400\">Tracking Communication with Each Candidate<\/span><\/h2>\n<p><span style=\"font-weight: 400\">From a candidate\u2019s perspective, one of the most frustrating parts of working with a recruiter is getting multiple contacts from several people who clearly aren\u2019t communicating with each other. This is especially prevalent in high-demand industries such as IT, where <a href=\"https:\/\/www.bullhorn.com\/uk\/blog\/2017\/01\/4-ways-attract-passive-candidates-linkedin\/?utm_source=blog&amp;utm_medium=website\" target=\"_blank\" rel=\"noopener\">passive candidates<\/a> often report getting contacted by different people in the same organisation. When you aren\u2019t coordinated, the experience feels disorganised and unprofessional \u2014 and is a great way to turn candidates off.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Using <a href=\"https:\/\/www.bullhorn.com\/uk\/blog\/2014\/04\/recruiting-technology\/?utm_source=blog&amp;utm_medium=website\" target=\"_blank\" rel=\"noopener\">recruiting technology<\/a> to track communication, results, and candidates\u2019 progress in your pipeline improves your business and gives candidates a better experience. Your recruiters won\u2019t be stepping on each other\u2019s toes and your candidates will know exactly where they stand in the process.<\/span><\/p>\n<h2><span style=\"font-weight: 400\">Streamlining the Application Process<\/span><\/h2>\n<p><span style=\"font-weight: 400\">If a candidate is interested in applying but has trouble finding the application and then has to fill out a lot of fields manually, you\u2019re less likely to get completed applications from top talent. They\u2019re just not willing to go through long, repetitive processes to get past the door. The more work there is on the front end, the less likely they are to complete it. This point is especially important for higher-margin agencies that are seeking out those high-value passive candidates, who generally are simply not interested in filling out forms.<\/span><\/p>\n<p><span style=\"font-weight: 400\">A good <a href=\"https:\/\/www.bullhorn.com\/uk\/topics\/recruitment-crm\/?LS=Website&amp;LSD=Blog_UK&amp;LA=Topics_RecruitmentCRM_UK&amp;LAD=Topics_RecruitmentCRM_UK&amp;utm_source=blog&amp;utm_medium=website\" target=\"_blank\" rel=\"noopener\">recruitment CRM<\/a> can make it easy to apply via social media, such as a LinkedIn account. And while some organisations still feel they need to go old-school and collect a lot of information during that first contact, it can be helpful to change that thinking and just get the basics at first. Once the candidate is in the system, let the recruitment CRM do all the work.<\/span><\/p>\n<h2><span style=\"font-weight: 400\">Giving You More Time to Be Human<\/span><\/h2>\n<p><span style=\"font-weight: 400\">Of course, relying too much on tech tools can make candidates feel like your agency is unreachable or distant. I\u2019ve seen recruiters try to use mass emails or other automated efforts to find top candidates, and the return just isn\u2019t there. No matter how efficient or full of features your recruitment CRM is, you still have to have that human element.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Keyword matches might give you an idea of someone who could be a good fit, but only a person can make the final decision. Let your recruitment CRM do what it does best, which is saving time by tracking communication. Your recruiters will have more time to determine the quality of those conversations and make a decision on how to proceed. In the end, it\u2019s the human connections that give your candidates a great experience.<\/span><\/p>\n<p><a href=\"https:\/\/www.bullhorn.com\/uk\/products\/recruitment-software\/?LS=Website&amp;LSD=Blog_UK&amp;LA=RecruitmentCRM_ProductPage_UK&amp;LAD=RecruitmentCRM_ProductPage_UK&amp;utm_source=blog&amp;utm_medium=website\" target=\"_blank\" rel=\"noopener\"><b>Learn more<\/b><\/a><b> about how you can use a recruitment CRM to make better decisions, improve productivity, and manage the entire recruitment process. <\/b><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Are you giving your candidates a great experience when they work with you, or are you simply shuttling them through the process and into positions? The candidate experience is vital to your recruitment agency&#8217;s sustained success, so you\u2019ll want to optimise it in any way you can. While you understand the importance and value that [&hellip;]<\/p>\n","protected":false},"author":35,"featured_media":59619,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"footnotes":""},"categories":[585],"tags":[],"class_list":["post-55925","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tips-tricks-and-how-tos"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Why a Recruitment CRM Is Essential to Candidate Experience | Bullhorn UK<\/title>\n<meta name=\"description\" content=\"You\u2019ve got a secret weapon to provide a great candidate experience: your recruitment CRM. 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