{"id":77014,"date":"2023-07-11T09:00:26","date_gmt":"2023-07-11T08:00:26","guid":{"rendered":"https:\/\/www.bullhorn.com\/uk\/?p=77014"},"modified":"2023-07-10T20:14:37","modified_gmt":"2023-07-10T19:14:37","slug":"master-your-talent-engagement-strategy-with-connected-recruiting","status":"publish","type":"post","link":"https:\/\/www.bullhorn.com\/uk\/blog\/master-your-talent-engagement-strategy-with-connected-recruiting\/","title":{"rendered":"Master your talent engagement strategy with Connected Recruiting"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">With recruitment agencies facing an increasingly competitive market impacted by talent shortages, Connected Recruiting is emerging as a meaningful way to create lasting impact.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As agencies move forward with digital transformation, it\u2019s important to understand how to combine the power of technology alongside recruitment and marketing best practices so that you can master your talent engagement strategy. Are you leveraging one of your most valuable assets\u2014your existing talent pool?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With key insights on engaging candidates throughout the talent lifecycle, our Connected Recruiting strategies can help you:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Build talent communities within your database\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Transform the way you communicate with candidates<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Help your team be more productive<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">With speed and first impressions key to a competitive market, focus on the talent you already have a relationship with. Applications are starting to increase to pre-COVID levels, so agencies are starting to focus on the quality of applications instead of the quantity. This requires methods that can help them be more agile and cost-efficient in the market, including a shift to exclusivity rather than simply using the same big job boards that everyone can access. Think about building talent pools that can help you maintain engagement consistently so that your business is differentiated.\u00a0\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Leverage website technology to create great first impressions and deliver a more engaging experience for every visitor, which leads to increased conversion rates.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Multi-posters and search and match solutions will help you centralise your sourcing process for better visibility and speed, while reducing cost duplication.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Your existing database is a valuable asset that you have exclusive access to.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Your ATS is a dependable and cost-efficient solution that your competitors are likely not utilising. The average agency fills just less than 30% of its total placements through existing candidates in their database, according to <\/span><a href=\"https:\/\/www.bullhorn.com\/uk\/grid\/industry-trends\/\"><span style=\"font-weight: 400;\">Bullhorn research<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">First, treat your database like a community\u2014not just a warehouse. Having an omnichannel engagement solution will help centralise information across devices and encourage collaboration. It will also minimise the risk of information getting lost due to conversations on personal devices. With competitors under the same pressures to meet large targets in a fast-paced environment, sourcing within your community, from a talent pool that your competitors do not have access to, is a meaningful incentive.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cYou&#8217;re making sure that the candidates are well-informed throughout the journey,\u201d said Sean Hopkins of CloudCall. \u201cIt\u2019s important to be able to talk to the candidate instantly rather than fumbling while somebody searches the database.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Decrease your organisation\u2019s reliance on external sources. If you can leverage your <\/span><span style=\"font-weight: 400;\">database more effectively, you are going to naturally lower the cost of talent acquisition. Not sure where to start?<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Build a re-engagement campaign where you can increase engagement levels with passive candidates.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">If your consultants are not confident they can trust what\u2019s in your system, employ data refresh campaigns to start updating the database.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Job matching campaigns are also valuable for suggesting jobs. Keep that communication going because you are providing a consistent candidate experience.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Automation won\u2019t replace recruiters\u2014even in an era where automation is increasingly sophisticated. Instead, automation is there to empower recruiters. It\u2019s about initiating those important conversations on their behalf. \u201cTechnology can certainly add to that experience,\u201d said Hopkins. \u201cBut they need to have information up-to-date and have the capabilities to make those calls with the least amount of distractions so that they can really focus on the candidate to provide the experience that the candidate&#8217;s expecting as part of that process.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">By creating a more personalised, omnichannel talent experience, recruiters will also make the experience more seamless for themselves. \u201cUltimately, most recruiters I speak to want to do less admin because they really care about the relationship work,\u201d said Hopkins. Adding that a differentiated, more personalised experience, helps them feel empowered in their day-to-day jobs.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When it comes to helping your team improve productivity, speed is key. \u201cWe all know good candidates go fast,\u201d said Daniel Zargari of Woo. \u201cYou want to have solutions within the click of a button.\u201d Encourage a data-first mindset among team members\u2014with your database as the single source of truth. Start with a small focus group of people who are early adopters. \u201cIf a larger team sees a few people succeeding with candidates from Bullhorn, that\u2019s going to capture [interest] very quickly. Have a positive approach in combination with giving them the right tools.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If this sounds overwhelming, know that the sooner you implement things like automations, the better off your organisation will be as the younger generations become part of the workforce. Start small and your business will be better equipped as it grows.\u00a0<\/span><\/p>\n<hr \/>\n<p><em>For more best practises to win the race for talent, watch the <a href=\"https:\/\/www.youtube.com\/watch?v=e5YbfJk02-o\">Connected Recruiting Webinar Series<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>With recruitment agencies facing an increasingly competitive market impacted by talent shortages, Connected Recruiting is emerging as a meaningful way to create lasting impact.\u00a0 As agencies move forward with digital transformation, it\u2019s important to understand how to combine the power of technology alongside recruitment and marketing best practices so that you can master your talent [&hellip;]<\/p>\n","protected":false},"author":518,"featured_media":76935,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"footnotes":""},"categories":[585],"tags":[],"class_list":["post-77014","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tips-tricks-and-how-tos"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Master your talent engagement strategy with Connected Recruiting - Bullhorn UK<\/title>\n<meta name=\"description\" content=\"Connected Recruiting is emerging as a meaningful way to engage candidates throughout the talent lifecycle. Learn how in our webinar recap.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bullhorn.com\/uk\/blog\/master-your-talent-engagement-strategy-with-connected-recruiting\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Master your talent engagement strategy with Connected Recruiting - Bullhorn UK\" \/>\n<meta property=\"og:description\" content=\"Connected Recruiting is emerging as a meaningful way to engage candidates throughout the talent lifecycle. Learn how in our webinar recap.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.bullhorn.com\/uk\/blog\/master-your-talent-engagement-strategy-with-connected-recruiting\/\" \/>\n<meta property=\"og:site_name\" content=\"Bullhorn UK\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Bullhorn\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-07-11T08:00:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.bullhorn.com\/uk\/wp-content\/uploads\/sites\/2\/2022\/09\/Connected-Recruiting_Webinar-Series-UKI-_Social-Banners_April-2023_Episode-2_V1-4-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1338\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Erik Mateev\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Erik Mateev\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.bullhorn.com\/uk\/blog\/master-your-talent-engagement-strategy-with-connected-recruiting\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.bullhorn.com\/uk\/blog\/master-your-talent-engagement-strategy-with-connected-recruiting\/\"},\"author\":{\"name\":\"Erik Mateev\",\"@id\":\"https:\/\/www.bullhorn.com\/uk\/#\/schema\/person\/3eaa2512e9282a69f3478d7bec532697\"},\"headline\":\"Master your talent engagement strategy with Connected Recruiting\",\"datePublished\":\"2023-07-11T08:00:26+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.bullhorn.com\/uk\/blog\/master-your-talent-engagement-strategy-with-connected-recruiting\/\"},\"wordCount\":795,\"publisher\":{\"@id\":\"https:\/\/www.bullhorn.com\/uk\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.bullhorn.com\/uk\/blog\/master-your-talent-engagement-strategy-with-connected-recruiting\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.bullhorn.com\/uk\/wp-content\/uploads\/sites\/2\/2022\/09\/Connected-Recruiting_Webinar-Series-UKI-_Social-Banners_April-2023_Episode-2_V1-4-scaled.jpg\",\"articleSection\":[\"Tips, Tricks, and How-Tos\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.bullhorn.com\/uk\/blog\/master-your-talent-engagement-strategy-with-connected-recruiting\/\",\"url\":\"https:\/\/www.bullhorn.com\/uk\/blog\/master-your-talent-engagement-strategy-with-connected-recruiting\/\",\"name\":\"Master your talent engagement strategy with Connected Recruiting - Bullhorn UK\",\"isPartOf\":{\"@id\":\"https:\/\/www.bullhorn.com\/uk\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.bullhorn.com\/uk\/blog\/master-your-talent-engagement-strategy-with-connected-recruiting\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.bullhorn.com\/uk\/blog\/master-your-talent-engagement-strategy-with-connected-recruiting\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.bullhorn.com\/uk\/wp-content\/uploads\/sites\/2\/2022\/09\/Connected-Recruiting_Webinar-Series-UKI-_Social-Banners_April-2023_Episode-2_V1-4-scaled.jpg\",\"datePublished\":\"2023-07-11T08:00:26+00:00\",\"description\":\"Connected Recruiting is emerging as a meaningful way to engage candidates throughout the talent lifecycle. 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Recruiting<\/h5>\n\t\t\t<\/div>\n<\/a>\n","_links":{"self":[{"href":"https:\/\/www.bullhorn.com\/uk\/wp-json\/wp\/v2\/posts\/77014","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bullhorn.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bullhorn.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bullhorn.com\/uk\/wp-json\/wp\/v2\/users\/518"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bullhorn.com\/uk\/wp-json\/wp\/v2\/comments?post=77014"}],"version-history":[{"count":1,"href":"https:\/\/www.bullhorn.com\/uk\/wp-json\/wp\/v2\/posts\/77014\/revisions"}],"predecessor-version":[{"id":77015,"href":"https:\/\/www.bullhorn.com\/uk\/wp-json\/wp\/v2\/posts\/77014\/revisions\/77015"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bullhorn.com\/uk\/wp-json\/wp\/v2\/media\/76935"}],"wp:attachment":[{"href":"https:\/\/www.bullhorn.com\/uk\/wp-json\/wp\/v2\/media?parent=77014"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bullhorn.com\/uk\/wp-json\/wp\/v2\/categories?post=77014"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bullhorn.com\/uk\/wp-json\/wp\/v2\/tags?post=77014"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}