{"id":81302,"date":"2025-03-05T09:00:39","date_gmt":"2025-03-05T09:00:39","guid":{"rendered":"https:\/\/www.bullhorn.com\/uk\/?p=81302"},"modified":"2025-03-04T20:53:17","modified_gmt":"2025-03-04T20:53:17","slug":"building-a-tech-stack-that-drives-results","status":"publish","type":"post","link":"https:\/\/www.bullhorn.com\/uk\/blog\/building-a-tech-stack-that-drives-results\/","title":{"rendered":"Building a tech stack that drives results"},"content":{"rendered":"

2024 was a challenging year for the recruitment industry \u2013 but growth may be on the horizon. In Bullhorn\u2019s most recent <\/span>GRID Industry Trends Report<\/span><\/a>, nearly 70% of the 1,500+ staffing professionals we surveyed predicted that revenue will increase in 2025.<\/span><\/p>\n

That optimism especially holds for those who are investing in technology. The same report found that automating key recruitment tasks, relying on data, and <\/span>leveraging AI<\/span><\/a> correlates strongly with revenue growth. Furthermore, 43% of respondents are focused on using technology to improve recruiter productivity as a means of seeing business growth in the year to come.<\/span><\/p>\n

But the key to success isn\u2019t just about adopting new tools, but instead strategically building a tech stack that aligns with your business goals, enhances productivity, and drives measurable results. And those that focus on building and optimising their tech stack in 2025 stand to gain a considerable competitive edge.<\/span><\/p>\n

At <\/span>Engage London 2024<\/span><\/a>, we gathered with industry leaders to hear their insights on how to define problems, select the right solutions, ensure smooth implementation, and measure success. Moderated by Amy Vine, the panel featured tech experts, including Liran Kotzer (CEO & Co-founder, Woo), Luke McNeil (CRO, CloudCall), and Pretyush Sharma (Enterprise Sales Manager, Whatfix), who unpacked their best practices for building a tech stack that truly delivers.<\/span><\/p>\n

Setting the foundation for success<\/b><\/h3>\n

Before investing in technology, recruitment agencies must clearly define their business challenges and objectives. As Kotzer pointed out, successful implementation starts with strategic alignment. \u201cEvery business has different needs,\u201d he said. \u201cSome want to defend against competition, others aim to improve operational performance, and many just want to boost revenue. Without a clear goal, it\u2019s impossible to identify the right solutions.\u201d<\/span><\/p>\n

The panelists stressed the importance of internal alignment from the outset. \u201cDifferent stakeholders will have different priorities,\u201d said McNeil. \u201cBringing them together early ensures you\u2019re evaluating tech solutions that will drive company-wide success.\u201d<\/span><\/p>\n

Choosing the right technology<\/b><\/h3>\n

Once objectives are clear, the next step is selecting the right tools. But with countless vendors offering similar solutions, how do agencies make the right choice?<\/span><\/p>\n

\u201cA strong partnership is key,\u201d McNeil explained. \u201cIt\u2019s not just about what a tool can do \u2014 it\u2019s about how it helps you achieve your business goals. If a vendor can\u2019t articulate how their solution directly impacts your KPIs, they might not be the right fit.\u201d<\/span><\/p>\n

The panel also highlighted the importance of ongoing partnerships. \u201cA true partner\u2019s success is tied to your success,\u201d Sharma noted. \u201cEvaluate how a vendor supports adoption, provides training, and adapts the product to evolving needs.\u201d<\/span><\/p>\n

Driving adoption<\/b><\/h3>\n

Buying a tool is just the beginning. Implementation requires careful planning, resource allocation, and a phased approach to minimise disruption.<\/span><\/p>\n

\u201cRecruitment firms are not tech companies,\u201d Kotzer said. \u201cYou need a champion \u2014 someone who owns the implementation, aligns teams, and drives adoption.\u201d<\/span><\/p>\n

To keep projects on track, Sharma recommended detailed effort estimation. \u201cRank tasks by department, define a clear timeline, and ensure internal teams are ready before launch. Surprises derail implementation.\u201d<\/span><\/p>\n

Even the best tools fail without user adoption. The panelists emphasised fostering a culture that embraces technology.<\/span><\/p>\n

\u201cYou can\u2019t have digital transformation without culture transformation,\u201d McNeil asserted. \u201cRecruiters need to see how tech improves their day-to-day work. Success stories and internal advocacy drive engagement.\u201d<\/span><\/p>\n

According to Sharma, breaking adoption into stages is crucial. \u201cStart with mission-critical applications tied to revenue. Win early adopters, build advocacy, and scale gradually.\u201d<\/span><\/p>\n

Measuring success<\/b><\/h3>\n

The final step in the tech stack journey is measuring performance. Agencies must establish clear success metrics from the outset and track them over time.<\/span><\/p>\n

\u201cSometimes measurement happens too early,\u201d Kotzer warned. \u201cTech adoption takes time. Start with qualitative feedback \u2014 do users find the tool helpful? Then, transition to hard metrics like time-to-hire and placement rates.\u201d<\/span><\/p>\n

McNeil shared an example of a client who differentiated themselves by focusing on candidate experience. \u201cThey implemented CloudCall to improve recruiter-candidate communication and measured success through feedback surveys. Aligning tech with business outcomes ensured they had strong ROI.\u201d<\/span><\/p>\n

Future-proofing your tech stack<\/b><\/h3>\n

The recruitment industry is at a turning point, with AI, automation, and data analytics playing a larger role in shaping hiring strategies. The panelists urged agencies to stay agile, embrace emerging trends, and continuously refine their tech stack.<\/span><\/p>\n

By building an outcome-driven strategy for tech adoption and implementation, recruitment agencies can not only survive but thrive in an increasingly digital world. Whether you\u2019re evaluating new tools, <\/span>implementing AI<\/span><\/a>, or optimising workflows, the key is aligning tech investments with business goals, fostering adoption, and measuring impact every step of the way.<\/span><\/p>\n

 <\/p>\n\"\"<\/a>\n","protected":false},"excerpt":{"rendered":"

2024 was a challenging year for the recruitment industry \u2013 but growth may be on the horizon. In Bullhorn\u2019s most recent GRID Industry Trends Report, nearly 70% of the 1,500+ staffing professionals we surveyed predicted that revenue will increase in 2025. That optimism especially holds for those who are investing in technology. The same report […]<\/p>\n","protected":false},"author":456,"featured_media":81305,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"footnotes":""},"categories":[585],"tags":[],"class_list":["post-81302","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tips-tricks-and-how-tos"],"acf":[],"yoast_head":"\nBuilding a tech stack that drives results - Bullhorn UK<\/title>\n<meta name=\"description\" content=\"The key to success isn\u2019t just about adopting new tools, but rather strategically building a tech stack that aligns with your business goals.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bullhorn.com\/uk\/blog\/building-a-tech-stack-that-drives-results\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" 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