Light industrial workers most likely to turn to job boards
Light industrial workers heavily favor online job boards and gig platforms for their job search, and are more likely to do so than the rest of the talent pool. Whereas fewer than half are working with staffing firms, down slightly from the year before. With the labor market being as volatile as it is, workers are gravitating towards channels that offer immediate visibility into available roles and faster paths to placement.
This reliance creates significant competition for staffing firms. To effectively attract candidates, firms must clearly demonstrate the real, tangible value they offer, such as speed, accuracy, and redeployment support. They must also match the ease-of-use and 24/7 access to information and job applications that candidates find on other job search resources. This accessibility is particularly vital for light industrial workers who may not have the flexibility to take calls or attend interviews while on shift.
Experience with AI-powered tools boosts candidate loyalty
Candidates who engaged with AI-powered tools showed significantly higher loyalty to recruitment firms. In fact, 92% of light industrial workers with positive AI experiences said they would continue working with their firm, compared to just 58% among those with negative or no AI experience. This reinforces AI’s role as a tool to drive loyalty, and not just productivity.
Communication drives loyalty
Light industrial workers overwhelmingly noted that frequent communication (at least once a week) and proactive offers of new opportunities were the biggest drivers of loyalty, even more so than other talent sectors. In fact, reaching out with a new opportunity before the old one ends increases candidate loyalty by over 50%. They value recruiters who remain engaged, understand their specific job needs, and help them find their next role quickly. These tailored interactions and redeployment opportunities are unique to recruitment firms, since these are not perks typically found through job boards or online searches, and can significantly boost loyalty.