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In September of 2000, Jonathan Crane, President of Integrity Staffing, had just sold a publishing business and was looking towards his next venture. He overheard a family member discussing the recruiting business, and although he knew little about the industry, his interest was piqued. After recognising a growing demand for industrial staffing in the surrounding area, he founded Integrity Staffing.
Jonathan describes the first year of Integrity Staffing as a series of “unconventional” practices to gain new business. He canvassed the area looking for pallets outside of potential clients’ businesses and would head in the loading dock door to speak with someone to gain a lead. Admittedly, the first year was a slow one, but Integrity experienced steady growth. “I did things my own way and it worked out,” says Jonathan. Eventually, its growth had plateaued and they weren’t seeing strong avenues for growth.
Jonathan realised that they needed to make investments into the right technology to move forward. Before implementing Bullhorn ATS & CRM, Jonathan and his team were using FileMaker, spreadsheets, and QuickBooks to organise their contacts. It was a challenging time for the business, as the processes were time consuming, prone to errors, and candidates would get lost in the system. To resolve these issues, Jonathan knew they needed to find a CRM that would:
A colleague told Jon that he needed to look into Bullhorn ATS & CRM, and after a brief research period, Jon found that Bullhorn offered the best solution for his company’s needs and decided to implement it. “It’s been absolutely perfect,” Jon says of his partnership with Bullhorn.
In the last 18 months, Integrity Staffing has invested further in the business in multiple ways, including new computers and Bullhorn software. During that time, sales have increased more than 60%, from $4M to in the range of $6.5-7M. “Ramping our business has been easier with Bullhorn,” says Jonathan. “Bullhorn allows us to work faster, expedites placements, and has led to incredible growth. It’s really been pivotal to our growth.” Now, 16 years after its founding, Integrity is grossing more in one week than it did in its first year. “We really rely on Bullhorn,” says Jonathan.
Integrity was built on three pillars: maintaining dedication to clients’ needs, creating a personal touch with customer service, and a commitment to local businesses. Bullhorn is perfectly aligned with Integrity’s duty to service and loyalty. Bullhorn’s proactive intelligence and complete access to communication history enables Jonathan’s team to offer a more personal touch when communicating with their clients. Additionally, the easy-to-use mass mailing tool improves the team’s ability to nurture those relationships. Jonathan describes Integrity’s approach as a “marriage of technology and personality.”
“Bullhorn has brought our office out of pre-historic times and into the technology of the future,” comments Jonathan. “Bullhorn’s platform is easy to grasp and allows my team to collaborate better than we have before. And with Bullhorn, our growth potential is virtually unlimited. We’re no longer trapped in a cage.”
With Bullhorn ATS & CRM, Jonathan knows that Integrity will continue to grow without sacrificing its core values. He explains, “Integrity believes that maintaining relationships with our existing clients is more important than growing into new areas.” He’s confident that their partnership with Bullhorn will assist them in nurturing their client relationships moving forward. “We’re extremely pleased,” says Jonathan. “Bullhorn is an incredibly strong solution. I give it an enthusiastic two thumbs up and am happy to recommend it to small firms looking to grow their business.”
SVP, Global Support & Training
As Senior Vice President, Global Support and Training, J.R. leads our global Support and Training for all Bullhorn product lines. J.R. directs both the company’s customer service and training efforts around the world engaging customers throughout all points in the customer journey, both proactively and reactively, delivering incredible customer experiences via transactional interactions and client engagements. He brings a broad range of customer service leadership skills and experience to the company spanning performance management, project management, employee and leadership development, organizational design, and strategy which all align to focus on driving an incredible customer experience. Prior to joining Bullhorn, J.R. led call center optimization efforts for AT&T Mobility, directing the call center strategy for more than 100 contact centers. J.R. has spent 20 years working in the contact center space and has held a number of key leadership roles prior to joining Bullhorn.
SVP of Product and Salesforce
Jonathan Novich is SVP of Product and Salesforce for Bullhorn, the global leader in CRM and operations software for the recruitment industry. A staffing technology innovator, he has developed broad and deep product and technical experience consulting to staffing firms over the past 15 years. Jonathan has acted as an independent consultant for some of the largest staffing companies in the world and advised companies on acquisition targets.
At Bullhorn, he oversees product initiatives as more than 10,000 staffing companies rely on Bullhorn’s cloud-based platform to drive sales, build relationships, and power their recruitment processes from end to end. He graduated with honors from Princeton University, earning a Bachelor of Science in Engineering in Computer Science and a certificate in Operations Research.
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